Google product taxonomy · 2021-09-21
Cookware
The Google product category ID for Cookware is 654. It sits under Cookware & Bakeware and has 17 subcategories of its own, so it is a predefined value you can send as it stands — but one of those 17 is usually the closer answer, and an interior category fits when a product genuinely spans the ones below.
This branch18
Cookware654
Casserole Dishes655Cookware Sets4721Crêpe & Blini Pans6838Double Boilers656Dutch Ovens657Fermentation & Pickling Crocks6518Griddles & Grill Pans658Grill Presses5110Paella Pans4459Pressure Cookers & Canners660Saucepans661Sauté Pans4423Skillets & Frying Pans662Stock Pots663Stovetop Kettles659Tagines & Clay Cooking Pots5340Woks664- Category ID
- 654
- Direct subcategories
- 17
- Categories below it in total
- 17
- Depth, on a branch that runs 5
- 4 / 5
- Others at this level
- 4
- Parent category
- Cookware & Bakeware
- Taxonomy version
- 2021-09-21
- Sent in your feed as
- google_product_category
Where this sits in the taxonomy
Measured by how much sits beneath them, Cookware is the largest of the 5 categories under Cookware & Bakeware, with 17 categories below it. Size is not correctness — a small category is the right answer when it is the right answer — but it does tell you how much of the taxonomy you are still choosing between once you pick this branch.
CookwareCasserole Dishes
The longest route down from here runs 1 more level, ending at Casserole Dishes (655) on level 5: Cookware › Casserole Dishes. Most branches stop sooner than that — the figure to compare it against is the seven levels Google's taxonomy allows, not the depth of the branch next door.
| Category | ID | Direct | Below | Levels |
|---|---|---|---|---|
| Bakeware | 640 | 11 | 11 | 1 |
| Cookware — this page | 654 | 17 | 17 | 1 |
| Cookware Accessories | 4424 | 5 | 7 | 2 |
| Bakeware Accessories | 4502 | 3 | 3 | 1 |
| Cookware & Bakeware Combo Sets | 6071 | 0 | 0 | 0 |
Using this value
Either form of this value goes in the google_product_category attribute: the numeric ID (654) or the full path ("Home & Garden > Kitchen & Dining > Cookware & Bakeware > Cookware"). Both are predefined values for the same category. The ID is the sturdier of the two, because renaming any segment above this one changes the path text and leaves the number alone. Before sending it, check whether one of the 17 subcategories below fits — a narrower category groups the product with fewer, closer things.
Bear in mind that google_product_category is an optional attribute. Google assigns a category automatically, and your value is treated as a signal rather than an override. When an override actually applies.
In your feed, it looks like this
Either row below is accepted. The first is the one to send.
| id | title | google_product_category |
|---|---|---|
| SKU-1001 | Your product title | 654 |
| SKU-1001 | Your product title | Home & Garden > Kitchen & Dining > Cookware & Bakeware > Cookware |
This path has no comma, so an unquoted cell holds it as it stands — which is not true of every category in the taxonomy. The numeric ID, 654, is the form that does not depend on how the file is quoted.
What sits under Cookware
17 subcategories. A narrower category groups the product with fewer, closer things, so prefer one of these when it fits.
All 17 of them are leaves: none of the subcategories under Cookware continues any further, so one of those 17 names is the most specific value this branch can give you.
- 655Casserole Dishes
- 4721Cookware Sets
- 6838Crêpe & Blini Pans
- 656Double Boilers
- 657Dutch Ovens
- 6518Fermentation & Pickling Crocks
- 658Griddles & Grill Pans
- 5110Grill Presses
- 4459Paella Pans
- 660Pressure Cookers & Canners
- 661Saucepans
- 4423Sauté Pans
- 662Skillets & Frying Pans
- 663Stock Pots
- 659Stovetop Kettles
- 5340Tagines & Clay Cooking Pots
- 664Woks
Easy to mix up with
These sit under the same parent and start with the same word, which is exactly when the wrong one gets picked.
Questions about Cookware
What is the Google product category ID for Cookware?
654. The full path, "Home & Garden > Kitchen & Dining > Cookware & Bakeware > Cookware", is the same category written the other way. The ID is shorter, and renaming a segment above this one changes the path text while leaving the number alone.
Should I use Cookware or one of its subcategories?
Prefer a subcategory when one fits: Cookware has 17 directly below it, starting with Casserole Dishes (655), Cookware Sets (4721), Crêpe & Blini Pans (6838), and 17 in total further down. 654 is itself a predefined value, so an interior category is not an error — it just groups the product more broadly than a subcategory would.
Where does Cookware sit in the taxonomy?
At level 4, under Cookware & Bakeware (6070). The chain from the top is Home & Garden → Kitchen & Dining → Cookware & Bakeware → Cookware. If your product does not belong under Cookware & Bakeware, it does not belong here either — check the level above before going deeper.
What should I use if Cookware is not quite right?
Look across the rest of Cookware & Bakeware first — there are 4 other categories at this level: Bakeware (640), Bakeware Accessories (4502), Cookware & Bakeware Combo Sets (6071), Cookware Accessories (4424). If none of them fits either, the problem is higher up: go back to Cookware & Bakeware (6070) and pick a different branch from there rather than settling for the closest thing on this one.
How much more specific can I get than Cookware?
1 level more. The longest route down from Cookware is Cookware > Casserole Dishes, ending at Casserole Dishes (655) on level 5. Not every branch below Cookware runs that far, so the category that fits your product may stop earlier than this one does.
How big is Cookware compared with the categories next to it?
It is the largest of the 5 at its level, carrying 17 categories below it. A bigger category is not a better one — it just means more of the taxonomy is still open below you after you pick it.
What is the difference between Cookware and Cookware & Bakeware Combo Sets?
They sit side by side under Cookware & Bakeware and start with the same word, which is why they get swapped. Cookware is 654; Cookware & Bakeware Combo Sets is 6071. The paths are the reliable way to tell them apart — compare "Home & Garden > Kitchen & Dining > Cookware & Bakeware > Cookware" with "Home & Garden > Kitchen & Dining > Cookware & Bakeware > Cookware & Bakeware Combo Sets" before you submit.
Not sure this is the one?
Describe the product and get the category with its ID, a confidence figure and the runners-up it was weighed against.
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