Google product taxonomy · 2021-09-21
Sesame Sticks
The Google product category ID for Sesame Sticks is 7427, written as a path "Food, Beverages & Tobacco > Food Items > Snack Foods > Sesame Sticks". It is a leaf: the taxonomy does not continue below it, so this is the most specific value on this branch, and if your product fits here there is nothing more precise to pick. It sits under Snack Foods.
This level18
Sesame Sticks7427
- Category ID
- 7427
- Subcategories (none, this is a leaf)
- 0
- Categories below it in total
- 0
- Depth, on a branch that runs 4
- 4 / 4
- Others at this level
- 17
- Parent category
- Snack Foods
- Taxonomy version
- 2021-09-21
- Sent in your feed as
- google_product_category
Where this sits in the taxonomy
Measured by how much sits beneath them, Sesame Sticks is the smallest of the 18 categories under Snack Foods, with 0 categories below it. Size is not correctness — a small category is the right answer when it is the right answer — but it does tell you how much of the taxonomy you are still choosing between once you pick this branch.
| Category | ID | Direct | Below | Levels |
|---|---|---|---|---|
| Crackers | 1445 | 0 | 0 | 0 |
| Popcorn | 1534 | 0 | 0 | 0 |
| Chips | 2392 | 0 | 0 | 0 |
| Puffed Rice Cakes | 2432 | 0 | 0 | 0 |
| Jerky | 3284 | 0 | 0 | 0 |
| Pretzels | 3446 | 0 | 0 | 0 |
| Pudding & Gelatin Snacks | 5743 | 0 | 0 | 0 |
| Fruit Snacks | 5744 | 0 | 0 | 0 |
| Trail & Snack Mixes | 5745 | 0 | 0 | 0 |
| Croutons | 5746 | 0 | 0 | 0 |
| Cereal & Granola Bars | 5747 | 2 | 2 | 1 |
| Cheese Puffs | 6192 | 0 | 0 | 0 |
| Pork Rinds | 6194 | 0 | 0 | 0 |
| Snack Cakes | 6785 | 0 | 0 | 0 |
| Salad Toppings | 6847 | 0 | 0 | 0 |
| Breadsticks | 7159 | 0 | 0 | 0 |
| Sticky Rice Cakes | 7327 | 0 | 0 | 0 |
| Sesame Sticks — this page | 7427 | 0 | 0 | 0 |
Using this value
Either form of this value goes in the google_product_category attribute: the numeric ID (7427) or the full path ("Food, Beverages & Tobacco > Food Items > Snack Foods > Sesame Sticks"). Both are predefined values for the same category. The ID is the sturdier of the two, because renaming any segment above this one changes the path text and leaves the number alone.
Bear in mind that google_product_category is an optional attribute. Google assigns a category automatically, and your value is treated as a signal rather than an override. When an override actually applies.
In your feed, it looks like this
Either row below is accepted. The first is the one to send.
| id | title | google_product_category |
|---|---|---|
| SKU-1001 | Your product title | 7427 |
| SKU-1001 | Your product title | "Food, Beverages & Tobacco > Food Items > Snack Foods > Sesame Sticks" |
This path contains a comma, so the cell has to be quoted: unquoted, a CSV reader splits "Food, Beverages & Tobacco > Food Items > Snack Foods > Sesame Sticks" into 2 columns and the row stops lining up with its header. The numeric ID, 7427, contains no comma.
Questions about Sesame Sticks
What is the Google product category ID for Sesame Sticks?
7427. The full path, "Food, Beverages & Tobacco > Food Items > Snack Foods > Sesame Sticks", is the same category written the other way. The ID is shorter, and renaming a segment above this one changes the path text while leaving the number alone.
Is anything more specific than Sesame Sticks available?
No. Sesame Sticks is a leaf of Google's taxonomy at level 4, so 7427 is the most precise value this branch offers. If it does not describe your product closely enough, the answer is a different branch, not a deeper one.
Where does Sesame Sticks sit in the taxonomy?
At level 4, under Snack Foods (423). The chain from the top is Food, Beverages & Tobacco → Food Items → Snack Foods → Sesame Sticks. If your product does not belong under Snack Foods, it does not belong here either — check the level above before going deeper.
What should I use if Sesame Sticks is not quite right?
Look across the rest of Snack Foods first — there are 17 other categories at this level: Breadsticks (7159), Cereal & Granola Bars (5747), Cheese Puffs (6192), Chips (2392), Crackers (1445), Croutons (5746), and 11 more. If none of them fits either, the problem is higher up: go back to Snack Foods (423) and pick a different branch from there rather than settling for the closest thing on this one.
How big is Sesame Sticks compared with the categories next to it?
It is the smallest of the 18 at its level, carrying 0 categories below it. A bigger category is not a better one — it just means more of the taxonomy is still open below you after you pick it.
Not sure this is the one?
Describe the product and get the category with its ID, a confidence figure and the runners-up it was weighed against.
Free, no account. Or map a whole catalog