Google product taxonomy · 2021-09-21

Exercise & Fitness

The Google product category ID for Exercise & Fitness is 990. It sits under Sporting Goods and has 26 subcategories of its own, so it is a predefined value you can send as it stands — but one of those 26 is usually the closer answer, and an interior category fits when a product genuinely spans the ones below.

Category ID: 990
Direct subcategories: 26
Categories below it in total: 56
Depth, on a branch that runs 6: 2 / 6
Others at this level: 3
Parent category: Sporting Goods
Taxonomy version: 2021-09-21
Sent in your feed as: google_product_category

Where this sits in the taxonomy

Measured by how much sits beneath them, Exercise & Fitness is third largest of the 4 categories under Sporting Goods, with 56 categories below it. Size is not correctness — a small category is the right answer when it is the right answer — but it does tell you how much of the taxonomy you are still choosing between once you pick this branch.

Exercise & FitnessCardio Cardio Machines Stair Climbers & Steppers Stair Climbers

The longest route down from here runs 4 more levels, ending at Stair Climbers (543610) on level 6: Exercise & Fitness › Cardio › Cardio Machines › Stair Climbers & Steppers › Stair Climbers. Most branches stop sooner than that — the figure to compare it against is the seven levels Google's taxonomy allows, not the depth of the branch next door.

Every category at the same level as Exercise & Fitness, compared by id, direct subcategories, total categories below and how many levels each one runs.
Category	ID	Direct	Below	Levels
Exercise & Fitness — this page	990	26	56	4
Indoor Games	1001	8	51	3
Outdoor Recreation	1011	17	458	5
Athletics	499713	25	231	4

Using this value

Either form of this value goes in the google_product_category attribute: the numeric ID (990) or the full path ("Sporting Goods > Exercise & Fitness"). Both are predefined values for the same category. The ID is the sturdier of the two, because renaming any segment above this one changes the path text and leaves the number alone. Before sending it, check whether one of the 26 subcategories below fits — a narrower category groups the product with fewer, closer things.

Bear in mind that google_product_category is an optional attribute. Google assigns a category automatically, and your value is treated as a signal rather than an override. When an override actually applies.

In your feed, it looks like this

Either row below is accepted. The first is the one to send.

products.csv3 of your columns

id	title	google_product_category
SKU-1001	Your product title	990
SKU-1001	Your product title	Sporting Goods > Exercise & Fitness

This path has no comma, so an unquoted cell holds it as it stands — which is not true of every category in the taxonomy. The numeric ID, 990, is the form that does not depend on how the file is quoted.

What sits under Exercise & Fitness

26 subcategories. A narrower category groups the product with fewer, closer things, so prefer one of these when it fits.

They are not the same size. Cardio (499792) is the largest with 15 categories beneath it, so most of what sits under Exercise & Fitness sits under that one name. 4 of the 26 carry subcategories of their own and the remaining 22 are leaves, which is worth knowing before you go looking for a narrower value that is not there.

Categories beneath each one4 with anything below

Cardio15 Weight Lifting9 Yoga & Pilates5 Foam Roller Accessories1

Questions about Exercise & Fitness

What is the Google product category ID for Exercise & Fitness?

990. The full path, "Sporting Goods > Exercise & Fitness", is the same category written the other way. The ID is shorter, and renaming a segment above this one changes the path text while leaving the number alone.

Should I use Exercise & Fitness or one of its subcategories?

Prefer a subcategory when one fits: Exercise & Fitness has 26 directly below it, starting with Ab Wheels & Rollers (499797), Aerobic Steps (237166), Balance Trainers (499796), and 56 in total further down. 990 is itself a predefined value, so an interior category is not an error — it just groups the product more broadly than a subcategory would.

Where does Exercise & Fitness sit in the taxonomy?

At level 2, under Sporting Goods (988). The chain from the top is Sporting Goods → Exercise & Fitness. If your product does not belong under Sporting Goods, it does not belong here either — check the level above before going deeper.

What should I use if Exercise & Fitness is not quite right?

Look across the rest of Sporting Goods first — there are 3 other categories at this level: Athletics (499713), Indoor Games (1001), Outdoor Recreation (1011). If none of them fits either, the problem is higher up: go back to Sporting Goods (988) and pick a different branch from there rather than settling for the closest thing on this one.

How much more specific can I get than Exercise & Fitness?

4 levels more. The longest route down from Exercise & Fitness is Exercise & Fitness > Cardio > Cardio Machines > Stair Climbers & Steppers > Stair Climbers, ending at Stair Climbers (543610) on level 6. Not every branch below Exercise & Fitness runs that far, so the category that fits your product may stop earlier than this one does.

How big is Exercise & Fitness compared with the categories next to it?

It is third largest of the 4 at its level, carrying 56 categories below it. Inside it, Cardio (499792) is the biggest branch with 15 beneath it. A bigger category is not a better one — it just means more of the taxonomy is still open below you after you pick it.

Not sure this is the one?

Describe the product and get the category with its ID, a confidence figure and the runners-up it was weighed against.

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Canonical URL: https://sellersort.com/google-product-category/990-sporting-goods-exercise-and-fitness